Ingredients We Avoid

No Harmful Chemicals


Cocamidopropyl Betaine – Beware of this ingredient! It appears in many products claiming to be ‘all natural’. It is a contact allergen that causes many skin irritations such as eczema and dermatitis.

Ethoxylates – Foaming agent. Causes skin and eye irritations and its by product, 1,4-dioxane is carcinogenic.

Formaldehydes – Used as a preservative and a bonding agent. Toxic to humans. Causes skin irritations and rashes.

No Mineral Oils – Mineral Oils are made from petroleum. Links have been found to cancer.

Parabens – A preservative that can penetrate the skin and interfere with hormone function. Traces of parabens have been found in breast cancer tissue.

Polyethylene Glycol  – Known as “PEG”, skin irritant and vessel for toxic ingredients due to manufacturing processes.

Propylene Glycol – Although the FDA has deemed it safe, propylene glycol can be irritating to eyes, causing conjunctivitis

PVP/PVA – Can dry out the hair, plus, when inhaled can cause respiratory problems

Silicones  – Similar to plastic. Coats the hair creating a barrier which means that moisture is unable to penetrate the hair shaft, causing hair in the long run to become dry and brittle and to fall out.

Sodium Laureth Sulphate – Causes skin irritations and residual amounts can be found in the brain, lungs, liver and heart.

Sodium Lauryl Sulphate –  Commonly known as SLS chemical that causes ‘bubbles’ . Is responsible for severe irritation and even corrosion of the skin in high concentrations.